The baobab (Pronounced Bey - Oh - Bab) tree is an icon of the African Savannah, a symbol of life and positivity in a landscape where little else can thrive. Growing wild in 32 countries across the continent, it is at the heart of many traditional remedies and folklore and can have a lifespan of up to 5000 years.

The baobab is a prehistoric species which predates both mankind and the splitting of the continents over 200 million years ago. Native to the African Savannah where the climate is extremely dry and arid, the Baobab has adapted to its environment. It is a succulent which means that during the rainy season it absorbs and stores water in its vast trunk, enabling it to produce a nutrient-dense fruit in the dry and arid.  This is how it became known as "The tree of Life".

Baobab trees can grow for up to 5,000 years.  They can reach up to 30 meters high and up to a huge 50 me in circumference.  Baobab trees can provide shelter, food and water for animals and humans, which is why many Savannah communities have made their homes near Baobab trees.  

Baobab Fruit Pulp

While many people know the baobab tree, not many people know that it has a fruit - and even less know that this fruit is one of the most nutrient-dense foods in the world.

In fact, every part of the baobab tree is valuable - the bark can be turned into rope and clothing, the seeds can be used to make cosmetic oils, the leaves are edible and can store water and the fruit pulp is extraordinarily rich in nutrients. Women in Africa have turned to the baobab fruit as a natural source of health and beauty for centuries. 

Baobab is the only fruit in the world to dry naturally on the branch. This means the fruit simply needs to be harvested, deseeded and sieved to produce a 100% natural fruit pulp powder.

Baobab powder is deliciously sweet and citrusy - ideal for boosting smoothies, drinks, breakfast and any dish. 

Baobab is an extremely rich source of vitamin C. It is almost 50% fiber and has the highest antioxidant content of any fruit. The benefits of baobab include: 

Energy release

Immune function

Digestive health

Healthy, younger-looking skin

It is also almost 50% fiber (half soluble and half insoluble) and contains more antioxidants than any other whole fruit. 

The human body can not make its own vitamin C (unlike other animals), so we need to make sure we get a good supply from the foods we eat every day. 

A single serving of Baobab Powder (10g or 2-3 teaspoons) provides:  33% of your daily Vitamin C requirement (NRV)

Vitamin C is essential to the effective functioning of our bodies for a number of reasons. It contributes to normal:

• 1. Collagen formation supporting healthy skin, teeth, gums, cartilage, bones and blood vessels

• 2.Energy release, energy-yielding metabolism and reduction of tiredness and fatigue

• 3. Immune function

• 4. Functioning of the nervous system and psychological function

• 5. Protection of cells from oxidative stress

• 6. Absorption of iron vitamin C actually increases your body's absorption of iron, which is why vitamin C-rich baobab and iron-rich moringa work so well together

 Baobab is almost 50% fiber. There are two types of fiber that your body needs: soluble and insoluble - and baobab contains equal quantities of both. The soluble fiber in baobab helps slow down the release of sugar into the blood stream, reducing energy spikes.  

Fiber can help maintain a healthy digestive system including bowel regularity and can be helpful for weight management as it helps you feel fuller for longer.  

According to The Journal of Nutrition, Baobab has the highest antioxidant content of any fruit. 

Baobab powder has twice the antioxidants gram per gram of goji berries and more than blueberries and pomegranates combined.

Antioxidants are essential for protecting, repairing and preventing cell damage. Antioxidants are essential for supporting the ageing process of the skin - particularly over the long-term. They counteract oxidative stress and the effects of free radicals . Free radicals are unstable molecules that damage collagen causing skin dryness, fine lines, wrinkles and premature ageing.

Baobab is packed with antioxidants and vitamin C which supports collagen formation (see above) - helping give you radiant glowing skin.